ABOUT US

AZ I AM Kidz is a children's lifestyle brand created by AZ I AM. We are dedicated to teaching kids to love who they are, exactly as they are. Using the basics of Yoga and Mindfulness, we creatively and actively instill socio-emotional skill sets during play. Our mission is to teach positive self-awareness, respect for Nature, integrity, and compassion through all of our services, products, and stories.

We have designed dolls, toys, games, clothing, accessories, bags, jewelry, headwear, programs, journals, and storybooks to make this experience rich, colorful, and fun for kids—helping to create healthy habits that begin now!

The AZ I AM® Girlz are a group of multicultural teenage girls from all over the world—beautiful from the inside out—who are making a positive difference in the world today while teaching kids about sustainability and the wonders of Planet Earth.

The World's First Yoga Doll® is the world's first movable fashion doll! The collections are based on the AZ I AM Girlz book series and characters who embody the essence of girl power—supporting one another in their unique passions while embarking on epic adventures together around the world. From the edges of Space to the depths of the Ocean, from the vast Rainforests to the wonders of Yellowstone, from the heights of Mount Everest to the icy Arctic tundra, and from the ancient magic of the Egyptian pyramids to action-filled African safaris, the AZ I AM Girlz are always ready for the next adventure, while sharing the beauty of our planet with kids everywhere! 🌎✨

In essence, we have merged modern-day play patterns with the ancient philosophy of Yoga, weaving in powerful practices that establish a deep sense of self-awareness and self-worth. Our dolls are not solely focused on glamour, but instead on positive states of being and giving back—while inspiring kids to be active, kind, and to love themselves AZ. I. AM.

Each doll tells her story through her own book, and a portion of the sale of each doll and book is donated to a cause or charity related to the social theme the character is passionate about.

Whether for girls or boys, is committed to creating positive, high-quality products that inspire every Goddess in Progress® and Master of Peace to bloom from an early age—living with an authentic understanding of who they are for all the years to come.